Learn The ECommerce Trends Your Business Needs To Keep Track Of When it comes to ecommerce, you don’t want to fall behind on the trends. Ecommerce has revolutionized the way that we shop, and that isn’t going to change anytime soon. Just think about how most Americans shopped twenty five years ago. Amazon was only […]
Desktop e-commerce sales have begun to hit a plateau, but ecommerce merchants shouldn’t worry as mobile sales are doing fantastic. The rise in mobile sales has had a dramatically positive effect on online retail sales overall: sales are expected to grow from $2.3 trillion in 2017 to $4 trillion by 2020. Mobile is powering this […]
The “80/20s” you need to know for email marketing Having an engaged email list and being able to communicate with them effectively is one of the most powerful money making opportunities available to E-commerce entrepreneurs today. Why is this? Because when you own your email list, you own a virtually free way that you can […]
5 steps to creating content that drives revenue If you’re in the world of eCommerce, chances are you’ve heard about content marketing and all of the wonderful benefits it can bring. Depending on the source in question, you might believe that content marketing is a waste of time and money, or it’s the best thing […]
What you will learn in this post: What the Facebook Pixel is, and how you can use it for effective ad targeting How to use Custom Audiences to retarget previous site visitors / app users What a Lookalike Audience is, and why it’s more effective than interest-based targeting How to use Dynamic Ads to personalize […]
What you will learn in this post: Why the vast majority of e-commerce businesses fail within the first 120 days How to target your largest expenditures to gain efficiencies and reduce costs How minimum wage increases are affecting your business’ bottom line Selling products online is a booming business. According to data from “Internet Retailer,” […]
