Your seasonal guide to emotive marketing for small businesses Source The holidays are coming, and although the festivities may look a little different this year, people are still willing to spend. A mix of recent retail studies project online shopping and eCommerce to explode this holiday season, with a growth of 18.5% expected across […]
Boost your search rankings with these essential tips. Source As a small business owner, standing out in your niche while growing your audience is one of your top priorities. With plenty of responsibilities and such little time in the day, doing so is easier said than done. Knowing where to invest your time and […]
How to keep your customers coming back for more. Source Your customers are the lifeblood of your business. If you treat them well and give them an incentive to keep coming back, you will make your business stronger and more sustainable. This is the power of customer loyalty. Customer loyalty counts—82% of businesses agree […]
Grants and loans for small businesses during COVID-19 COVI-19 has hit small businesses, specifically small retailers, particularly hard. Here’s a list of grant and loan programs to help your business get through and navigate these challenging times. Institute For Local Self Reliance A comprehensive list of grants organized by state. Business For All is […]
Design and writing tips to increase your sales Source When it comes to creating a seamless user experience, many eCommerce brands and retailers overlook the value of copywriting. While design, performance, and aesthetics are vital, so is the way you approach your messaging. In many ways, it’s the glue that binds a web page, […]
Content marketing off the beaten track. Source Seventy percent of marketers actively invest in content marketing—and for good reason. Not only do the likes of articles, blog posts, branded videos, eBooks, and social media posts boost brand awareness, but content marketing done the right way offers an excellent return on investment (ROI). However, while […]
