Desktop e-commerce sales have begun to hit a plateau, but ecommerce merchants shouldn’t worry as mobile sales are doing fantastic. The rise in mobile sales has had a dramatically positive effect on online retail sales overall: sales are expected to grow from $2.3 trillion in 2017 to $4 trillion by 2020. Mobile is powering this […]
An eCommerce Beginner’s Guide to Content Marketing
5 steps to creating content that drives revenue If you’re in the world of eCommerce, chances are you’ve heard about content marketing and all of the wonderful benefits it can bring. Depending on the source in question, you might believe that content marketing is a waste of time and money, or it’s the best thing […]
eCommerce Finance: Six Helpful Tools To Help eCommerce Businesses Stay Cash-Flow Positive
There are no shortage of accounting, payroll, or POS tools. As an eCommerce seller, wholesaler, or online retailer, you have an increasingly large number of choices to make when it comes to managing the financial state of your business. And, as it might seem, many business owners are overwhelmed by their choices. According to a […]
E-Commerce Customer Happiness: Turn Your Business Into a Retention-Driving Machine
Running an e-commerce store involves numerous moving parts, many of which involve a high degree of complexity or one-on-one interaction in order to keep customers happy. Technically, it has never been easier to set up an online storefront. However, sustaining any type of long-term success can be a difficult task, even for the most experienced […]
E-commerce No-No’s: Seven Common E-commerce Mistakes to Avoid
Many first-time e-commerce entrepreneurs struggle to turn a profit. In fact, even the most well-intentioned business owners stumble out of the gate. But, why? There is an inherent voice in each of our brains saying, “If I have something valuable to sell, someone will buy.” It sounds farfetched, but it is a fundamental bias of […]