All you need to know to get started with Amazon FBA. Source Many retail or eCommerce business owners fight against the Amazon tide, trying to lure consumers away from the platform and towards their online store. The problem is that Amazon is such an established name (and so convenient) that competing against the platform […]
Why You Should Consider Moving Manufacturing Back to The USA
What you need to know about migrating your operations. Source As an eCommerce or retail business owner, you might outsource your manufacturing or import goods from overseas. For many years, China has been the world’s manufacturing superpower. But things are starting to shift due to a mix of socioeconomic changes. From recessions and material […]
How to Open a Successful Retail Store in 2022
Your guide to winning at retail in the digital age. Source If you’re a savvy entrepreneur looking for a rewarding new venture or an ambitious professional looking to run your own business, the retail sector is paved with potential rewards. While the retail industry is an increasingly competitive playing field, by taking the right […]
A Retail & eCommerce Business Owner’s Guide to Twitter Marketing
All you need to know to earn more sales with Twitter. Source Instagram and TikTok may be the talk of the social media town right now, but Twitter remains a powerful promotional tool with stacks of business-boosting potential. Most Twitter users (there are around 395 million in total) spend at least six minutes engaging […]
10 Tips on Creating a Strong Visual Identity for Your Brand
Your guide to creating a visual brand that consumers will remember. Source As an ambitious retail or eCommerce brand, standing out in your niche is vital to pushing yourself ahead of the competition and growing your audience. One of the best ways to stick in the minds of consumers and inspire customer loyalty is […]
How to Create a Whitepaper for Better Brand Awareness
Your guide to creating thought-leading content. Source If you’re an eCommerce or retail business owner, there’s never been a better time to leverage the power of content marketing to boost brand awareness and grow your audience. With so many channels, touchpoints, and mediums to explore, you can develop content to inspire specific segments of […]