How to keep your customers coming back for more. Source Your customers are the lifeblood of your business. If you treat them well and give them an incentive to keep coming back, you will make your business stronger and more sustainable. This is the power of customer loyalty. Customer loyalty counts—82% of businesses agree […]
Full list of Covid-19 Grants for Small Businesses
Grants and loans for small businesses during COVID-19 COVI-19 has hit small businesses, specifically small retailers, particularly hard. Here’s a list of grant and loan programs to help your business get through and navigate these challenging times. Institute For Local Self Reliance A comprehensive list of grants organized by state. Business For All is […]
Essential UX and Microcopy Writing Tips to Drive Conversions and Increase Sales
Design and writing tips to increase your sales Source When it comes to creating a seamless user experience, many eCommerce brands and retailers overlook the value of copywriting. While design, performance, and aesthetics are vital, so is the way you approach your messaging. In many ways, it’s the glue that binds a web page, […]
5 Offbeat Content Marketing Ideas For Retail & eCommerce Business Owners
Content marketing off the beaten track. Source Seventy percent of marketers actively invest in content marketing—and for good reason. Not only do the likes of articles, blog posts, branded videos, eBooks, and social media posts boost brand awareness, but content marketing done the right way offers an excellent return on investment (ROI). However, while […]
5 Ways to Make Your Online Retail Store Completely Transparent
Build trust and boost customer loyalty with these tips. Source As an online retailer, your customers are your lifeblood, and maintaining their loyalty is essential to the success of your business. Today, an exceptional customer experience (CX), coupled with complete brand transparency, will help you encourage customer loyalty while attracting new prospects to your store. […]
15 Resources to Help Promote Your Business
Whitepapers, books & podcasts you can leverage for business growth. If recent times have taught us anything, it’s that being prepared for and adaptable to change is essential if you want to enjoy long-term success as a small business owner. The ever-expanding nature of the digital world means that meeting the needs of your customers […]