Why loyalty programs are important, and how to create your own Customer loyalty programs are a powerful way of “gamifying” shopping for your customers. When used correctly, they can provide a win-win solution for both your customers and your business. Your customers get a more enjoyable shopping experience, and you get a better bottom line. […]
The E-commerce Guide To Driving Revenue Through Email
The “80/20s” you need to know for email marketing Having an engaged email list and being able to communicate with them effectively is one of the most powerful money making opportunities available to E-commerce entrepreneurs today. Why is this? Because when you own your email list, you own a virtually free way that you can […]
5 Steps For Maintaining Work/Life Balance As A Retail Store Owner
5 actionable steps retail store owners and managers can take to avoid burnout and maintain a healthy work/life balance.
5 Practical Steps For Preventing Shoplifting And Employee Theft
If you want your retail store to thrive, you’ve gotta focus on the numbers. As in bottom line revenue, and more importantly, profit margins. As we all know, you can have massive revenue numbers but if your costs are too high your business will crumble from the inside out. That may be a little […]
How The Right Sounds and Scents Can Drive Sales At Your Store
“In some cases, the place – more specifically the atmosphere of the place – is more influential than the product itself in the purchase decision. In some cases, the atmosphere is the primary product.” -Philip Kotler When it comes to driving sales in a retail store, ambiance matters. There’s no doubt about it – a […]
The Top 8 Podcasts and Audiobooks For Retail Entrepreneurs
Working as a retailer can be a grind. You’re the boss, and while it’s great to have processes, teams, and other things set up to minimize your business’s reliance on your personal time and energy, it’s not always possible to get away from things. That can result in your work/life balance being pretty hectic, and […]





